stiwe

Sony Interactive Entertainment Polska (SIEP) has published the first advertising materials for the PlayStation 5. This is the beginning of the advertising machine in our country, which is to convince as many Poles as possible to the new console. "Play has no limits" is the new marketing slogan that will hold together Sony’s first and future PS5 ads. The slogan appears at the end of each material and can be interpreted in several different ways. The simplest interpretation refers to the revolutionary fast SSD disk, thanks to which limitations such as loading screens disappear. The lack of limits may also apply to greater hardware computing power, backward compatibility with PS4 games, as well as the cross-play standard that Sony has been forced by the public. The new slogan is visible on the first Polish PlayStation 5 ads. Sony Interactive Entertainment Polska gave the green light to the first two videos advertising PS5. Both spots do it in an indirect way. The first wa...